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1/12/2008

Better Way To Register A Good Domain Name For Your Business

If you're like me, you want the best domain name for your online business. You probably did some brainstorming sessions yourself and possibly asked for opinions from friends, family and/or associates. You narrowed your choices, selected the "best" candidate, and then registered the domain name for your online business. However, if you're like me, you probably agonized over the final the selection after you narrowed down the choices.

You can avoid some angst and most likely make more money by picking more than one domain name and letting your customers make the final choice.

Start by having a brainstorming session ideally with some other people and even better if the group has diverse opinions. Give each person a Post-It note pad and have each person write down as many different domains names as possible within 5 minutes. Place all the notes on a table, wall or white board and review all the alternatives. The first brainstorming session may initiate further creative ideas, so have a second session of similar length to pull out additional possibilities. At this point, you should verify which domain names are available. Also, you will potentially discover additional choices during the verification process if you use a tool that makes domain name suggestions like the one at GoDaddy.

Let's assume you want to finish with five domain names. Give each person five votes, and allow them them to place their votes next to the alternatives they prefer. You can give one vote to 5 choices or five votes to one choice (or any other combination totaling 5). Any ties can be decided by repeating the process for the options that received equal votes. You complete the process by selecting the alternatives with the 5 highest votes. If you have a lot of alternatives, you could start with 10 votes and work down from there. Once you are finished, register the winning domain names.

Using the domain names from the previous step, start a Google AdWords campaign to find the final winner. Set up separate ads for each domain name and use identical ad text except for the different domain names. Run your campaign until a clear leader or leaders emerge. If you have several very close front runners, you might try changing the ad text a bit and run a new ad for the front runners again changing only the domain names.

Split testing potential domain names will:




eliminate some of the stress (and potential procrastination) of picking the "perfect" domain name


let you know which domain name your customers respond to the best


increase your profits by selecting a domain name that is proven to drive more traffic to your website

Another variation would be to test conversion for each domain name name and use that option as your winner. Experiment a bit, and you'll be confident that you've made a good choice for your domain name.

How To Make Great Money Time Buying And Selling Domain Names Online Part 1

This truly is the business to get into in 2008. It's a red hot opportunity that savvy investors can make a killing on when you know how. And this article will walk you step-by-step through the money-making process.

Don't be put off by the term "investors". I'm not talking big money down here. As long as you've got a spare £5 a week then great money can be made for only half an hour of your time. Like the sound of that? Thought so.

There's a few ways you can make money buying domain names and selling them on for profit. And I mean PROFIT. You'll see why people will be scratching at your door to buy off you in just a moment.

Let's start with the basics.

All domain names are only registered for a limited amount of time.Registrars can choose to use the name for a period of between 1-10 years. After this the rights to these domain names expire and the user has to renew the name again. If they don't do this it will be placed on hold for a short time and then deleted. This means it is then availible for anyone who wants to buy it!

This Is Where You Can Cash In!

20,000 expired domain names are made availible each and every day. Some of them are very attractive and well-established names.

Example. Last year the owners of Race.com carelessly didn't renew their registration fee. It was grabbed (the term used to describe purchasing an expired name) by a savvy 'investor' for a few pounds and sold for thousands and thousands back to the old owner.

The owner was willing to pay huge sums for to the investor because he had built up qualified traffic over X amount of years and didn't want to lose all the previous custom.

Now I admit that making a sale for thousands is rare, but is certainly possible.

The likeliness is that you can buy a domain name and register it for £5-£50 and then sell it on for anything from £150 - £1000. Do this with five domain names a week, and your looking at a big sum of money for only a couple of hours work.

It's not just businesses that have carelessly let their domain name that will buy off you. It's other businesses too that will buy the name to get the old owners' traffic. It's a legitamate way of increasing your customer base.

And if the old owner and a new potential owner get into a bidding war...well..the sky really is the limit.

So there's two main reasons why people will be willing to pay YOU a couple of hundred pounds for a domain name.

a) They carelessly let the domain name expire. That means that they will pay you to get the name back to ensure that they don't lose their existing traffic that they may have built up over years and years.

B) They are a business in the same field as the one that has let the name expire and therfore will pay you to secure the exisitng custom of a rival.

Here's step-by-step how you go about this fantastically profitable part time business.

There are several sources of expired domain name information and reserach tools, some free and some that require a payment of a fee.

www.wehavethem.com supplies lists of names due to be deleted. Www.DeletedDomains.com allows you to do some searching free and more extensive searching for a $99 annual fee.You can search for names that are due to be deleted and also allows you to bid on newly deleted names that have already been grabbed by other 'investors'.

What you are looking for is an expired domain name with traffic in the last month of anything over 1500. Ensure that the site is an actual consumer site. There's no point buying a domain name if the previous site wasn't selling any goods.

If you see a site that had tens of thousands of visitors in the last month GET IT. The likeliness is that the previous owners will be itching to get their name back off of you due to its obvious success.

Also if you see a name with a large qualified traffic thats due to expire and has a high traffic volume use an automated grabbing system such as www.snapnames.com and www.pool.com. These will ensure the second they become availible you will have registered them. The cost is about $60 but only if they get the names for you. Definately worth it in my eyes.

Remember you could easily sell the name for hundreds, maybe thousands.

In part 2 we'll take a look at how you go about selling the names once you have acquired them. But in the mean time here's a few domain names which were up for sale at the time of writing this article. Now obviously not all names sell for this much, but it's a very real possibility that you could stumble across a gem in your business.

my.com $750,000
lovelife.com $350,000
fights.net $16,000
diet.us $35,000
askdoctors.com $7,500
dietary.info $6,000
lovemaking.info $10,000
textmeassage.net $17,000
ejobmarket.com $1,800
smokers.tv $5,000
teens.org $22,000
raregifts,com $20,000

The profits in this business are like no other. Now it's your turn to get your hands on your share in the billion dollar industry of buying and selling domain names.
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